Social media is all over the place with new tools descending upon the scene at a lightening fast speed. What started off as a means of connecting friends is now playing an instrumental role in large scale business operations world wide. It has transcended all barriers and attained a ‘cult’ status. Of late social media has also made its foray into marketing giving rise to a full grown area of specialization known as ‘social media marketing’. So, with the ever expanding area of operations, the number of applications too, is fast increasing.

As of now there are tools and applications galore. But the top 5 social media tools would be:

Evernote – This is probably one of the most useful among the plethora of social media tools
out there.

* It helps us to keep notes, passwords, etc. We can even tag and search for items
* It helps us to drag URL, images and also keep note of sites/blog posts for future references
* Now, we can also record voice notes with the help of Blackberry functionality

Hootsuite – We probably work with numerous Twitter web clients in our day to day work, but Hootsuite seems to steal a march over others.

* We can manage multiple twitter profiles from here because it enables us to quickly switch between multiple twitter accounts with one click. And do you know the best part? We can view and manage DM, sent tweets, replies, favorites, pending tweets and mentions all at
one go.
* For bloggers hootsuite will automatically tweet the blogs with updated posts via feeds. All we have to do is add our feed address and select the profile from which we want to autotweet.
* Tweet scheduling is another key feature of hootsuite. It helps us to schedule our tweets in advance.

So, Hootsuite is really great. We should all go and try this twitter application and make the utmost use of it. Till then happy tweeting!

Google Reader – This tool really saves us the hassle of opening numerous websites on our  system. We can get the latest updates from Google Reader. It is pretty simple. What we have to do is subscribe to an rss feed on any desired website and add it to our Google reader.

* It helps us to see the new items at a glance.
* It helps us to import and export subscription lists as an OPML file.
* We can choose between list view or expanded view for item viewing.
* In expanded view as we scroll past the items, they are automatically marked read.

Twellow – Everyone of us would agree that Twitter is a great tool for networking but when it comes to business we are a little apprehensive. But in reality Twitter has a huge potential to generate page traffic, and conversions. Although we can go on Twitter and search for potential contacts, Twellow makes it much easier and simpler for us. We have all heard of Yellow Pages right? This service is basically a ‘yellow pages’ for Twitter. We can go in and search different categories. For example, if we are interested in retailing we can visit Twellow’s category page dedicated to the same. This applies for others as well. There are multifarious advantages of the service. It not only makes navigation easier, but also helps in narrowing down the search. So, what are us waiting for? Get started with Twellow right away!

Del.icio.us – We have to continually bookmark videos and also look for interesting links for our social media pursuits and for doing this Del.icio.us is the most trustworthy. There are an umpteen number of sites that deal with articles related to technology. But Delicious offers a vast selection of web development articles which are not only useful but also make for a very interesting read.

That’s all for now but we shall keep you updated about our experiments with the social media tools in the days to come.

(Picture Courtesy: Google Images)

Tags: Del.icio.us, Evernote, Google Reader, Hootsuite, social media tools, Twellow
Social Media Blogroll RSS 2.0 trackback leave a response